Company Introduction

Goodlife (M) Sdn. Bhd. was founded in 1979 by two entrepreneurs, Gordon Tham Cham Sooi and Ong Chee Tat, to distribute automotive products, which included Hitachi Power Window, electric ignition systems, and other auto-accessories. Within a couple of years, other innovative products like Perma Glass (USA) , Justice Brothers range (USA) , Rain-X (USA) and Power Plus range (Australia) were added to the distribution group. In 1991, Goodlife (M) Sdn. Bhd. undertook Black & Decker (USA) and the following year, began contract manufacturing under the licensing agreement with Principals. The next year, Stoplock, the steering wheel immobilizer from the UK was added and since then Goodlife is the sole distributor of Stoplock in Malaysia. Within the next three years, Goodlife (M) Sdn. Bhd. began the development of the manufacturing activities. Today, Goodlife (M) Sdn. Bhd. has branched out into manufacturing under Goodlife Industries (M) Sdn Bhd, which is a fully owned operative manufacturing plant with an up to date equipped and manned Research & Development (R& D) laboratory and Quality Assurance facilities. Here, Goodlife (M) Sdn. Bhd. is well positioned to manufacture a wide range of consumer chemical products. Goodlife (M) Sdn. Bhd. is committed to enhance the quality of life of our customers through our quality products and services. We believe in the principle that educated consumers are our best customers. Therefore, it has always been our constant policy to emphasize on consumer education as the theme of all our sales promotions and campaigns. It is our managements practice in instilling a culture of win-win mind set in all our business transactions. This principle is often reflected by our strong support of our retail customers through active consumer promotions.